10% off*
Benefit
They're Real! 8.5g
BEN THEYRE REAL MASCARA
Fulfilled By
Available
Description
Bigger, bolder, sexier lashes!
They’re Real! Lengthens, curls, volumizes, lifts and separates. Our jet black, long-wearing formula wont smudge or dry out. A specially designed brush reveals lashes you never knew you had!
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Size
8.5g
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Gender
For Her
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Product Specific Branding
They're Real!
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Brand Range
Mascaras
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Brand Vendor
BENEFIT
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Key Selling Points
• 94% saw dramatic length & volume* • 94% saw visible lift * • 100% saw long-wearing results * *Results observed in a consumer panel survey
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Finish
Natural
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Benefits
Lengthening
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Brand Colour
Black
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How to Apply
Beauty beyond belief! Lashes don’t lie…or do they? Take your pretty positions: Hold the wand horizontally and give the brush a wiggle from side to side & base to tip for maximum volume, length and lift. Flip your grip. Hold the wand vertically & stroke upward to curl and separate. Layer generously, as you wish.
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Makeup Type
Mascaras
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Makeup Subtype
Liquid
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Skincare Area
Eyes
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Brand Category
Mascaras
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Awards
• Glamour Beauty Award for Best Designer Mascara, 2017 • Temptalia’s Reader’s Choice Award for Best High-End Mascara • Allure Readers’ Choice for Best Mascara (department stores, specialty stores), 2014
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SKU
2196834
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